Understanding SEO and Article Writing

Friday 9 August 2013 @ 11:16 am

Writing is a very important skill that most Internet marketers need. Internet marketing has a lot of facets and one of the most important facets is article writing for search engine optimization or SEO. There are a lot of SEO techniques for effective Internet marketing and one of those ways is to write articles that contain keywords. Those keywords are the same ones that were used by the searcher to look for information on the web. An SEO tool was used to determine those keywords and thus should be incorporated into an article in order to make it relevant and rank higher on search results. To be a successful SEO writer, you must keep in mind several things and here are some of them.

Understand what SEO is

To be effective in writing an article for SEO you must first understand how SEO works. The aim of search engine optimization is to make a webpage rank higher on search results in order to drive traffic. That is primarily done to satisfy the criteria used by the search engines in ranking the webpages. The main requirement is to be relevant to the keywords that were used to search for the web pages.

Choose your niche

An important aspect of SEO writing is the ability to write articles base on your niche or topics. You must first choose the niche you want to write about and stick to it. You must be able to familiarize yourself about your niche so a little research is a must. Your articles must be relevant so you must do your best to do that.

Follow instructions

Due to the complicated nature of SEO it is important for SEO writers to write their articles by following instructions exactly as it is given and that include using the right keywords. That also includes using the keyword at the exact number of times that you are told. Using the keywords too much may be read as keyword spamming by the search engine and that could cause a lot of bad things for the webpage including a ban or a reduced ranking.




A Guide to SEO Article Writing

Tuesday 16 July 2013 @ 12:36 pm

There are a lot of ways to earn some cash on the Internet. Marketing on the Internet has evolved throughout the years and article writing has become a very important tool for Internet marketers thus giving article writers an opportunity to earn a living on the World Wide Web. There are actually several things you need to remember in writing an article for SEO or search engine optimization. Here are some of those important things.

Learn to follow instructions

One of the most important things you need to remember in composing an article for SEO is to strictly follow instructions. The goal of SEO is to land the webpage on the top of the search results. To do that, it has to pass several qualifications in order for the search engine to see it as very relevant to certain keywords that were use to search for the information on the web. Search engines like Google and Yahoo also have filters to check for those contents which are posted in order to cheat or trick its criteria for ranking the WebPages. This is why it is very important for articles to be written base on specific instructions in order to avoid those filters which may cause a webpage to be banned at the same time improve the page’s rankings.

Use the right keywords

Closely related to the one mentioned above is the use of proper keywords. This is very important in SEO writing since the keywords are the ones that were used by the searcher to find the information on the Internet. It is also the same string of words that would determine primarily if the article is related to the keywords or not. Search results ranking is primarily determined by the keywords. You would also adhere to the prescribed keyword count since going over it may render the article as guilty of keyword spamming and lower the prescribed number will make the article irrelevant.

Stick to your topic

Lastly, you must stick to your topic and write appropriate as well as relevant articles. You cannot just put together a series of words and use the keyword several times. Your article must completely make sense and be relevant with information regarding the topic otherwise it may be reported as spam.