Discover The Ways On How You Can Improve The Quality Of Your Site

Wednesday 7 August 2013 @ 12:43 pm

To improve the overall quality of your website and rank higher on Google and other Search Engines, you really need practical thinking. The four most important areas that you should focus while you are updating your website are the following:

  • Rich Website Content
  • User friendly structure and Website Design
  • Social Media Marketing
  • Link Building

Along with providing great products and services for your customers, you should also focus on advertising and SEO of your website, and improve the areas of your website that will impact your page ranking and overall quality. As a whole you need to continuously update and grow in these areas to improve your overall online presence.

Add Fresh Content

After the recent algorithm updates by Google and all other major Search Engines, the most important element of a website is rich content which is most relevant to your website and products. We’ve all heard the saying “content is king!” The search engine bots crawl your site and index your site based on the contents you have. The more contents you have, the more easily the search engines can gather information about your website and show it on the search result page. Your contents should not only focus on Search Engines and keywords, it should also focus on improving the experience of your visitors in other words, giving relevant contents for the visitors which they will enjoy reading as well as containing keywords for the Search Engines.

You should start adding new contents to your website for improving quality of your website and user experience.

  • New products, services or features
  • Add reviews or testimonials from customers
  • Review of staff performance
  • Latest news and events
  • Social Media involvements
  • Advice for the customers
  • Answer to customer’s questions

There are thousand or even millions of websites that sell the similar products as you, therefore writing content that do not stimulate or catch the visitor’s interest is not effective any longer. As you insert quality contents to your website, you naturally make the site found easily and grow your social link profile.