SEO or search engine optimization will ultimately help online business owners and internet entrepreneurs get the needed traffic that will provide income as well as spread their brand successfully. To achieve this, individuals have to try different SEO tools and approaches, such as ebook writing. You don’t have to be an expert writer to come up with an ebook. Generally, an ebook spans only 20 to 40 pages and can cover several topics as long as it pertains to your chosen industry and category. Similar to writing articles for your target market, ebook writing should include a number of keywords and key phrases throughout which will hopefully rank well in search engines. Some people choose to offer the ebook for free, while others will sell it at an affordable price and then setup a webpage to market the product. The used key phrases and keywords should be relative to the length of the ebook to rate well in search engine results.

The ebook writer should also embed links. Certain keywords can be hyperlinked, leading to a number of pertinent webpages and websites. It will also entice readers to know more about the subject, thereby driving them right into your site. Text bookmarks are very useful so people can return to certain topics easily. Ebook writing should involve a lot of marketing techniques such as the use of links and easily sharable platforms and formats. People online should be able to go back to your website for further information and data. The format should also be easy to share among friends and other contacts in the industry regardless of how they accessed the product. The file size should be small for quick and easy downloading and sharing. Advertise the ebook in different online places and directories and discover how web traffic and search engine placing can improve.