Archive for November, 2013



The Difference Between A Copywriter And A Content Writer

Saturday 30 November 2013 @ 11:44 am

Writing is writing, some might say. It doesn’t matter what medium someone writes for, whether it be in print or online, as words are just that – words. However, there’s a lot more at stake when writing articles online, and that is the main difference between s copywriter and a content writer. This article aims to expound on this last statement, although all opinions are mine and mine alone.

What is Copy Writing?

A person who does copywriting has to come up with well researched and properly structured articles. This can come in the form of press releases, news, reviews, and other articles pertaining to the topic. Things like punctuation, spelling, and grammar must be top notch as this will be viewed by many people, depending on the media that it will be printed on, whether it be on magazines, newspapers, flyers, promotional materials, and the like.

What is Content Writing?

Content Writing also covers most, if not all, of the above. However, content writers have a much bigger responsibility, especially when it comes to SEO. SEO pertains to how popular a particular site or article is when it comes to search engines, and there are many rules to follow in order to improve your popularity. Things like keyword density and keyword stuffing must be known, recognized, and implemented, as any violations to SEO protocols will be penalized, resulting in less opportunities for people to see your work, as your page will be pushed farther back in the queue of relevant searches.

Thus, both content writers and copywriters are two sides of the same coin, providing relevant and interesting content to the users. Content writers, though, must be able to adhere to stricter guidelines so as to better promote their business, site, or product online. Thus, it is very important to know whom to hire if you are in need of a writer. If you simply require someone who can provide you with good articles, then copywriters are all you need. If, however, you need more specialized skills for marketing and advertising things online, then content writers with knowledge and experience in SEO are definitely what you will need.




How To Earn A Living On Blog Posting?

Wednesday 27 November 2013 @ 1:27 pm

Earning a living on the Internet can come in many different ways. A lot of people have the Internet as their source of income and many of them do this through blog posting. Creating a blog and constantly posting articles on it s a good way to earn a living on the World Wide Web. If you are interested in doing this and are wondering how it is done, then here are the steps to earn a living in writing blog posts.

Create your blog

The first thing you need to do is to establish your blog. To do that, you must first determine what you want your blog to be about. Think of a general topic or a niche as most people on the Internet call it. This has to be something you are very passionate or knowledgeable about. For example, you can write about traveling or health and medicine. If you love photography or video games, you can write about those too. It could be anything which you think you know a lot about and something you can create a lot of interesting content for. When you have chosen your niche, it is now time to select a blog platform. There are a lot to choose from like WordPress and others.  Once you have decided on that, you can then think of a good blog name and a description for your blog. Afterwards, you can create your blog and leave it for a while.

Sign up for an affiliate network

Once you have established your blog on one of the platforms, it is now time to take care of the money-making aspect of it. You will need to sign up for an affiliate network. This is where the businesses and the advertisers or affiliate marketers converge in order to partner in promoting a particular product or service. Once you have joined an affiliate network, you will partner with a particular business which has products or services related to your chosen niche. Your job is to create content which has backlinks and hypertext that will link back to the business website.

Create your content

Once you have partnered with an affiliate network, it is now time to create your blog post. It is advisable to create multiple articles at a time. You do not need to post them all at once but it is best to post regularly especially during the first few weeks of your blog. This will help you get noticed. You can also promote your blogs using the various social networking sites.




How To Become A Good Article Writer?

Wednesday 20 November 2013 @ 1:23 pm

Writing may be natural to some but there are those who can hone this skill by practicing. If you want to be a good article writer, you need to practice your craft and sharpen your skills by writing. A lot of writers have their own style of writing but there are essentials that every writer must learn. These things are a must for anyone who wishes to write a good article. Here are some of those things.

Be Organized

The first thing you need to do is to be organized. Most writers have a lot of ideas and thoughts racing through his head. The trick is to have all those ideas organized and properly arrange to be put on an article which people can appreciate. To do that, you can take a minute, think of what you want to write about and create an outline. Identify what your angel would be. There are several ways off writing an article base on a general topic. You just need to explore those topics and choose something that you are comfortable to write about. Then you will need to make an outline so that you can organize your thoughts. You will need to use the outline as your guide in writing your article.

Be Concise And Straight To The Point

A good article is something that is not long and winding. The shorter your sentences are and more straight to the point you are the better your articles will be. Use simple sentences and avoid going around in circles. You might be being paid for a set number of words you have on your article but your work will obviously look like your just chasing your word count and not really trying to make any sense so be simple and concise.

Close Your Article Properly

Any good book needs a good ending the same reason that any article needs a good closing. This is why it is important for your article to have a proper closing. Sum up your ideas and present your conclusion in order to leave your readers satisfied about your article.




How To Maximize And Optimize Your Website In The Internet

Friday 15 November 2013 @ 12:23 pm

To optimize your website and maximize traffic and sales, you must have knowledge of the Search Engines, marketing, as well as a design that catches attention of your visitor. It starts from getting your domain name. While choosing a domain name for your business, designing your website, choosing the right keywords for the page titles, Meta descriptions, tags, and page contents that need to be optimized to the maximum.  You need to keep in mind that your website needs to attract more traffic as well as inform and convince your visitors to buy your products rather than your competitors. The look of your website should convey your credibility as well as the text should be convincing with product descriptions that describes every angle of the product well enough to convince a buyer that this is what he will need to buy instead of buying a similar product from a competitor.

Some Steps Are Described To Make Your Website More Effective

1. Choose the Right Domanin:

Your domain name should be as relevant as possible to your products and services and short enough so that your buyers will remember by the exact address when they search on the internet. Also try to get a catchy name that looks good on paper or when it is typed. Examples of good domain names are mtv.com, youtube.com, etc.

2. Connect with the customers:

Customers are more interested to connect with the business on a personal level rather than buying from an entity. Your website should contain your personal information as well as your story of why you are passionate about the product or service you are selling. Also engage with the customers on social media networks which will inform the customers easily, about the good and services as well as any updates about your business.

3. Easy to navigate website:

Your website should be designed so that your customers can easily find the information they are looking for. Also ask your developers to create a website which is easily manageable, and you can change any part of it or upload photos or add text yourself if needed.




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